[post_page_title]Endorsements are big business[/post_page_title]
Endorsements really are a big deal for sports companies. It has proven to be a way for them to earn serious cash while kitting out some of the world’s top talents at the same time. One of their most famous endorsements was with golfing star, Tiger Woods. When Woods was at the peak of his golfing powers, he was making at least $20 million per year from them, but for Nike, it was worth it. Having Woods represent them allowed them a way into the illustrious golf equipment market.
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